Permissions Management

At Vodafone we give control to our customers when it comes to use of their data. Each Vodafone local market has a centralised permissions platform to help customers manage their preferences in near real-time.

Our customers can manage how we contact them and what network and location data they share with us to support personalised communications. These permissions can be managed through the MyVodafone app, or with the support of our local market customer service teams online, by telephone or in our retail stores.

Our centralised permissions approach means customers only need to use one channel to update their permissions, and this will be fed through to all our systems. 

Permissions for some specific products can be managed through the MyVodafone app – for example, what types of data Vodafone can collect from a specific smartphone. These permissions can be updated, changed or withdrawn at any time from within the app settings.

If you have consented to cookies, we are able to provide you with personalised adverts online. These adverts are tailored-based around how you interact with us. We also work with advertising partners to provide you with those adverts on third party websites. You can reject to the use of cookies via our cookie preference tools. You may still see Vodafone adverts, they just wont be tailored-based on your online browsing. For more information, please see your local market privacy and cookie policy.

Vodafone’s dedicated privacy and security team is there to ensure we are always adhering to these permission principles when designing new products and services.

In the rare instance there are any complaints around our permission handling, then there are dedicated teams ready to resolve those issues.