Welcome to the Vodafone partner portal where developers and owners of apps and digital services can learn about a new and exciting solution from Vodafone and how your company can be a part of it.
At Vodafone we want our customers to feel completely at ease to enjoy what they love most anywhere, anytime on our Superfast 4G network. We are introducing a new way for customers to enjoy their passions without worrying about bits and bytes.
If you are a developer or owner of a digital service, whether through an app or a website, and would like to know more about what we are introducing then explore this partner portal and contact us below.
If you are not a developer or owner of a digital service, but would like to know more about Pass in your country as a consumer, please go to the Vodafone homepage for your country. Bear in mind that Pass may not have launched in your country yet but don’t worry, we are sure you will hear about it when it does (or check back here at a later time for updates).
Thank you for your interest in Vodafone.
What is Vodafone Pass?
Vodafone Pass is a new way for our customers to do more of what they love without worrying about gigabyte volumes, overage charges or restrictions1. Sounds like something you want to be a part of, right? To find out more about Pass and how customers to use and enjoy even more of your digital service on one of the world’s largest 4G networks2 complete the Contact form below.
Say goodbye to bits and bytes
For the first time Vodafone customers will pay a simple and straight forward flat fee to enjoy their passions as much as they want3, whether that’s chatting to friends, listening to music, always on in social, or streaming entertainment on the go. No more worries about keeping track of gigabytes or unfair restrictions. Customers will be able to choose a Pass (or Passes!) and enjoy them fully and still have some data leftover for everything else.
No need to count GIGAs anymore!
For almost anything our customers are into, Vodafone has the right Pass for them to enjoy it: Chat, Music, Social, and Video Passes provided by a wide variety of partners. With Vodafone Pass our customers will be liberated to enjoy their passions fully without consuming data from their plans. Partner with one of the world’s fastest growing 4G networks to bring this opportunity to your customers too.
1. Some fair usage policies may apply in some countries
2. 4G available in 22 countries home networks and 100+countries for 4G roaming (Ovum)
3. Some fair usage policies may apply in some countries
For now we have four Passes for Service Partners to join. We have structured the Passes in such a way as to cover the majority of what our customers love to do on our network.
Chat and Communication: Apps and services that have as their main purpose text messaging and/or voice calling and/or video calling.
Social: Apps and services that have as their main purpose the sharing of events of daily life with friends, family, and colleagues via a public or private profile
Music: Apps and services that have as their main purpose music streaming
Video: Apps and services that have as their main purpose video streaming
How it works
We need a way to identify your app or service
Vodafone needs to be able to identify your service on our network so that we can classify customer usage of your application or service into one of the Passes. We do this based on the parameters of how your service is delivered (referred to as “Technical Information”). This can be as simple as identifying the domain used for your service (e.g. www.yourservice.com), or the IP addresses of the servers that deliver your service (e.g. 10.1.1.1). The important point is that whatever parameters are used need to allow your service to be uniquely identified. Note that we don’t need to know anything about what your customers are actually sending or receiving while using your service, we only need to identify the specific packets of data that belong to your service so we can assign them to the correct service Pass.
Keep us up to date on changes to your app or service
Once we have this Technical Information we’ll work with you to ensure we can use it to accurately identify your service. As well as getting this right at the start, it is just as important that we continue to work together so that any future changes to your Technical Information can be incorporated, so customers continue to enjoy the best service possible.
If video streaming is part of your service it will be optimised so that everyone has the best possible experience on a mobile device. Issues such as buffering or a break in service, due to how the protocols involved work when video is delivered over mobile networks, will be addressed by applying these optimisation techniques. If you already have the capability to apply this optimisation yourself, then we can work with you to integrate with our systems so you can know which video sessions need optimisation to be applied.
Becoming a Service Partner
It’s easy and there is no charge.
Vodafone Pass is open to any app or service provider who wants to join as a partner. Our only conditions are that you must fall within the Pass category definitions set out here and you must be able to provide us with the technical information we need to ensure the best possible experience for our customers.
There is no fee for any content provider to join a Pass.
We have a transparent and simple 6 step process to join set out below.
Once you have joined as a service partner we will only include your logo in marketing materials if you agree.
Vodafone will not offer any preferential treatment to our own services if they are included in a Pass.
6 steps to become a Service Partner
1. Complete the Service Partner contact form
2. Accept the NDA we send to you
3. Provide Technical Information
4. Complete the On-boarding Agreement
5. Complete the technical integration form
6. Provide a licence for use of your marks