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Rock in Rio improves the festival experience with Smart Cities from Vodafone IoT

Case Study

Case Study | March 2017

imagelogo-Iot- Rock in Rio improves the festival experience

Rock in Rio becomes a smart city, with Vodafone IoT

Business Need

Rock in Rio is one of the largest music and entertainment events in the world. There are five areas that pose major challenges for the event organisers. Management of the bathrooms, where long queues often form; monitoring the levels in the water reservoirs used for various services, to guarantee water did not run out during the event; management of the power used by the various stages; the amount of waste deposited in rubbish bins; and air quality management.


Smart Cities solutions from Vodafone IoT have been put into practice across the festival to overcome logistical challenges and identify potential efficiencies.

Smart Cities solutions include:

  • Smart Toilet
  • Smart Water
  • Smart Air
  • Smart Waste
  • Smart Energy

Business Benefits

  • Collecting real time information that can be used by the organisation and the general public, improving comfort and security
  • Creating analysis and warning processes that allow action to be taken in the most rapid and effective way to avoid critical or emergency situations
  • Producing data for critical analysis that allows efficiencies to be identified and savings to be generated
“As events producer, I want to provide the highest quality services to the public. Smart Cities added value because it helped to minimise possible problems and to be more attentive to others.”

Pedro Marques,
Operations Coordinator, Rock in Rio

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