Building on 30 years of innovation
We aim to differentiate ourselves from our competitors through continued investments in our superior network infrastructure, leveraging the benefits of our global scale, international brand and delivering an excellent customer experience.
Where we operate
We operate in a rapidly changing industry where innovation and scale are key. We launched a “Digital Vodafone” programme across the Group which enables us to deliver a leading customer experience; leverage the latest data analytics techniques and automate and simplify our operations. This improvement will benefit society and drive revenue growth, which allows us to grow cash flow, reinvest and provide attractive returns to shareholders.
Our sustainable business strategy aligns with our commercial objectives with a clear social purpose to create long term value and meet customer needs.
“The future is exciting. Ready?”
The pace of change in the industry is expected to remain significant – the demand for data is accelerating, there is an ongoing shift towards fixed and mobile bundles, networks are improving. The market environment is becoming more positive.