Digital transformation refers to the digitalisation of processes within a company. It is the use of new technology and new methodology to make fundamental change to business processes.
Digital transformation demands analytical and recreational efforts of various services and fields within the company. These efforts are aimed at maintaining customer demand, responding to changing market needs and adapting new workflows. This strategy is crucial for a company to prosper in the future. Likewise, digital transformation assists the company in acquiring advantages that differentiate them among their competitors.