Peter Terry-Brown, Unified Communications and Connectivity Director at Vodafone Business, discusses the role of SDN in improving the customer experience over on ITProPortal.
In an age where consumers are in the position to be fickle, and loyalty is at a low, he believes it’s critical for businesses to prioritise online relationships and experiences. A consistent level of service is the key.
Using SDN, Peter explains how the network is ready to step-up during times of high demand and is always on, powering the technologies that ensure retention and satisfaction, regardless of the audience.
