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AntTail delivers more effective medicine, with Vodafone IoT

Case Study

Case Studies | November 2016

Image-IoT-AntTail delivers more effective medicine

Pharmaceutical supply chains are typically long and fragmented – making medication vulnerable to temperature variation. AntTail is helping make medicines more effective.

Business Need

The AntTail solution is a 6cm x 2cm sensor attached to medicine packaging. This sensor can detect changes in temperature, movement and light. The sensors’ data can then be accessed and interpreted by patients, pharmacists and logistics customers. To work, AntTail needed a connectivity platform capable of delivering a robust network, with the ability to scale quickly.


The Vodafone Managed IoT Connectivity Platform allows AntTail to install the SIM during production, to be activated by customers as required. The AntTail sensors are then able to monitor medicines and send alerts. If the temperature deviates, the pharmacist or logistic company is notified. They can then call the patient or supply new medicine.

Business Benefits

  • Establishes global connectivity from one SIM, with good price consistency, simplifying European go-to-market activity
  • Ensures the scalability to cope with international roll-out
  • Single platform can be customised for different customers
“Vodafone was an obvious choice. Not many companies can provide coverage from Norway to Southern Spain and across to Russia. Our idea was never going to stay local.”

Mark Roemers,
CEO and Founder, AntTail

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