Gartner has recognised Vodafone as a leader positioned highest in ability to execute and furthest in completeness of vision in Gartner’s Magic Quadrant for Managed Machine-to-Machine (M2M) Services
Gartner writes “Leaders believe in the promise of the IoT, and they invest in that future that includes a continuum of value from edge devices to IoT platforms and related analytics. Leaders perform skilfully and often exceed expectations. Leaders have a clear vision of the market's direction and develop competencies to maintain their leadership. They shape the market, rather than follow it”
The assessment criteria for ability to execute included evaluating the product or service, overall viability, sales execution and pricing, market responsiveness and record, marketing execution, customer experience and operations. Criteria for completeness of vision included market understanding, marketing strategy, sales strategy, offering (product) strategy, business model, vertical and industry strategy, innovation and geographic strategy.
Vodafone has connected M2M customers globally for more than 20 years and powers some of the world’s most prominent and successful M2M applications from smart metering to connected cars, mHealth to fleet management.
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Vodafone.
Disclaimer: Magic Quadrant for Managed Machine-to-Machine Services, Worldwide, 26 August 2015, Eric Goodness, King-Yew Foong, Leif-Olof Wallin, Katja Ruud. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Gartner has positioned Vodafone as a "Leader" in its Magic Quadrant for Managed M2M Services, Worldwide report 2017, for the fourth consecutive year