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Gartner positions Vodafone as a “Leader” in its Magic Quadrant for Managed M2M Services, Worldwide

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Gartner positions Vodafone as a “Leader” in its Magic Quadrant for Managed M2M Services, Worldwide

Gartner has positioned Vodafone for Business as a Leader in its latest Magic Quadrant for Managed M2M Services, Worldwide report for the fourth consecutive year.

We believe the report recognises the strengths of our global footprint and experience in managing the largest pool of M2M connections. We have been placed in the highest overall position for “ability to execute” and are positioned furthest to the right for “completeness of vision”, having made continued progress in both these areas.

Businesses across the globe are rapidly exploring the opportunities IoT technology can bring – anything from greater operational efficiency and increased revenue to improved customer service and the ability to reduce carbon and energy use. And we can only expect further growth in the managed IoT communications market over the coming years. In our recent IoT Barometer, more than three quarters of businesses said that the Internet of Things is “critical” to their future success.

When assessing our M2M services, Gartner looked at two key areas:

  1. Completeness of vision-our understanding of the market, marketing strategy, sales strategy, product strategy, business model, industry strategy, innovation and geographic strategy
  2. Ability to execute-our product/service offering, overall viability, sales execution/pricing, market responsiveness, market execution, customer experience and operations

We believe this latest report once again confirms our global leadership in this field as we continue with our vision to connect every machine in the world.


This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Vodafone

Disclaimer: Magic Quadrant for Managed M2M Services by Eric Goodness, Leif-Olof Wallin, Katja Ruud. Published 17 October, 2016. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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