Read our latest reports to find out how ‘fit the future’ businesses are tackling the latest challenges and take our assessment to see where you land on the ‘fit for the future’ scale.
What is a ‘Fit for the Future’ business?
In 2019, we conducted research to understand what traits made a business ‘fit for the future’ – and we discovered what these companies were doing differently compared to others. We found that, above all, they were well-prepared for emerging challenges and had a number of common characteristics that help them to succeed.
How do ’Fit for the Future’ businesses stand apart from competition?
They see change as an opportunity and are excited by the future.
Open to new technology
They understand the power of technology to solve their business challenges.
Plans for technology
They have roadmaps in place for how technology can transform their ways of working.
Detailed strategies
They have wider business strategies for the future that are documented, specific, funded and measured.
Up to date with emerging trends
They work to understand the forces shaping their business. And they get help from key thought leaders
Adaptable
They can react quickly to new trends or challenges and are quicker to market than their competitors.
Read our latest reports
Fit for the Future Report
2021
In this Fit for the Future Report, we’ve explored how to respond to customers’ evolving demands, cater to changing employee needs and understand how investing in tech could benefit your business. We’ve partnered with the London School of Economics to discover how being ‘fit for the future’ can increase business performance.
Our latest report explores the concerns around sustainability and how some businesses are tackling the issues better than others. We also look at the role technology could play in the future as well as a number of the key barriers that are affecting progress towards sustainable change.
