Using your mobile can be intrusive to others in certain public environments, such as trains or cinemas. We encourage our customers to be considerate to people around them when they use their phones.
Group guidelines on responsible use
In 2008, we published Group Guidelines on Responsible Marketing, Content and Use. This document summarises our policies and approach to responsible marketing and content standards, and includes advice on how – and how not – to use your mobile in a range of social, business and public situations.
Our view is that the rules of etiquette for using mobile phones should be based on the same considerations as the ‘rules’ which apply generally to the behaviour and conduct of people in society.
What may be considered acceptable in one situation may well be considered inappropriate elsewhere. The appropriate use of a mobile is primarily the responsibility of the user. But we believe Vodafone has a role to play in encouraging our customers to use mobiles in a responsible and courteous manner.
It is generally accepted that there are some places where people should never talk on a mobile phone and where even the ringing of a mobile phone would be considered unacceptable, as for example, in religious ceremonies, lectures, concerts, cinemas or theatres.
Local advice
In some countries, laws have been enacted which place restrictions on the use of mobile phones and other similar devices. We advise that, regardless of other circumstances, people should observe local laws.
Our operating companies produce customer communications on mobile phone use that include advice on responsible use. See, for example, Vodafone Ireland’s etiquette and safety guide.


