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Unlimited Internet Access on Vodafone’s New Monthly Price Plans

01 May 2008

  • Facebook most popular site for UK customers
  • Vodafone’s best-ever value tariff

As Facebook, Bebo and eBay top the popularity charts on Vodafone Mobile Internet, Vodafone UK has today changed the way it structures its price plans to include access to the internet and email on their mobile as an integral part of the monthly price plan.

The move means that pay monthly customers will no longer need to buy an additional internet bundle for £7.50 but instead every plan will automatically include internet access. The new plans will give Vodafone customers reliable and fast unlimited* access to their favourite social network sites, email and the whole of the internet when out and about in the UK. Vodafone customers will now have even greater confidence to browse the mobile internet without the worry of additional charges, no matter what monthly plan they choose.

Price plans start at £25 and customers who select a £40 or higher price plan will also for the first time have the choice of unlimited texts, unlimited landline calls or unlimited Vodafone to Vodafone calls.

“Our customers want simplicity and services that are easy to select, buy and use. Today with our new price plans Vodafone customers have the confidence to browse for as long as they need with no extra costs when checking their e-mail, visiting their favourite social networking sites or making a final bid on eBay,“ said Ian Shepherd, director of consumer for Vodafone UK. “This will make Vodafone not only the network of choice for voice and text but also the internet. And what’s more, all customers who visit a store to sign up to the new plan will benefit from Vodafone’s simple two minute set up for email so that they can leave the store up and running.”

Since launching the internet on mobiles last summer Vodafone has witnessed the growth in consumers’ appetite for email, instant messaging, and social networking as well as more general services such as Google search. Favourites for customers include quick access to Facebook, MySpace or Bebo to share pictures and news, YouTube to check out videos on the move, and fast connections to eBay to make that last minute bid. (see tables below)

Top 4 searches on the Vodafone Mobile Internet (VMI) (ranked by most searched first)

  1. Facebook
  2. Bebo
  3. eBay
  4. Windows live Hotmail

Top 10 mobile internet sites on VMI (ranked by most visited first)

  1. Facebook
  2. Google
  3. BBC
  4. MSN
  5. Bebo
  6. Sony Ericsson
  7. Yahoo
  8. MySpace
  9. Windows live Hotmail
  10. YouTube

Notes to editor

*subject to a fair usage policy of 500MB / per month

The following can be used as a guide for approximate usage, which may vary slightly according to different handset and browser functionality:

  • Streaming three 90 second video clips from YouTube would be the equivalent to (=) 4.5MB
  • Download one 3 minute movie trailer from Odeon = 3MB
  • Browse 50 Internet pages = 1MB
  • Find your way to the restaurant using Google Maps = 0.6 MB
  • Check for updates on Facebook and upload a message = 0.1MB
  • Check your emails and reply = 0.5MB
  • Read breaking news on the BBC (4 pages) = 0.1MB
  • Place the winning bid on eBay (10 pages) = 0.25MB

About Vodafone UK
Vodafone UK has 18.4 million customers and is part of the world’s largest mobile community offering a wide range of voice and data communications. The company is committed to providing mobile solutions that allow both consumer and business customers to make the most of now. Vodafone customers can now use Internet on your Mobile to view and navigate web pages and their favourite sites such as YouTube, eBay and the BBC. In addition, Vodafone connects customers across the globe with roaming agreements worldwide. It provides 3G roaming in 29 countries and offers great roaming value with Vodafone Passport.

Vodafone UK is in the top 20 Best Big Companies to Work For in the Sunday Times Best Companies List, March 2008. For more information, please visit www.vodafone.co.uk.

For further information on the new price plans please visit your local retail store, or contact Vodafone customer services on 08700 700 191 or by calling 191 from your Vodafone mobile phone.

Vodafone Group Media Relations +44 1635 66 44 44

For all other enquiries, please call Vodafone UK Head Office on + 44 1635 33251

Title

BEST FOR TALK
Price Minutes
Anytime
Any network
Texts Plus choose
your free talker
extra from £40
Mobile internet
and email
£25 100 50 Unlimited
£30 250 100 Unlimited
£35 500 100 Unlimited
£40 700 250 Unlimited calls to landlines OR unlimited Vodafone to Vodafone calls Unlimited
£45 900 500 Unlimited calls to landlines OR unlimited Vodafone to Vodafone calls Unlimited
£55 1500 500 Unlimited calls to landlines OR unlimited Vodafone to Vodafone calls Unlimited
£80 3000 500 Unlimited calls to landlines OR unlimited Vodafone to Vodafone calls Unlimited
 

Title

BEST FOR TEXT
Price Minutes
Anytime
Any network
Texts Mobile internet
and email
£25 50 150 Unlimited
£30 150 500 Unlimited
£35 200 1000 Unlimited
£40 600 Unlimited Unlimited
£45 900 Unlimited Unlimited
£55 1500 Unlimited Unlimited
£80 3000 Unlimited Unlimited