Vodafone offers its customers a free holiday with every new postpaid connection in Andhra Pradesh

• The customer can redeem this voucher by paying his first bill within 60 days of activation
• The customer needs to book at least 21 days in advance and activate the voucher
• This offer includes accommodation only
• The offer does not cover travel, food and hotel taxes
• Customer should not have any outstanding against their account

Hyderabad, January 25, 2008: – Vodafone Essar, one of India’s leading cellular service providers has announced its tie up with Travel Port, one of India’s largest networks of travel brands, content and service offerings. This exclusive offer Holiday with Vodafone is for new postpaid customers in Andhra Pradesh.

The customer can redeem this voucher by paying their first bill within 60 days of activation. With this offer, customers are assured of a free holiday across 75 destinations in India and can enjoy a vacation either in Himalayas, rafting in white waters or relaxing on sun baked beaches.

Holiday with Vodafone includes a complimentary stay for a couple and two children below 6 years for 2 nights and 3 days in a three star hotel. The customer gets to choose his holiday destination across 75 locations including exotic destinations such as Goa, Mount Abu, Ooty, Jaipur and Manali.

Hamir Bakshi, Chief Operating Officer, Vodafone Essar Andhra Pradesh Limited, said,
“At Vodafone,we redefine customer value by seeking newer and innovative ways of providing special privileges beyond the expected. Holiday with Vodafone is a first of its kind initiative and we are confident that our new customers will cherish the experience.”

About Vodafone Essar Limited
Vodafone Essar in India is a subsidiary of Vodafone Group Plc and commenced operations in 1994 when its predecessor Hutchison Telecom acquired the cellular licence for Mumbai. Vodafone Essar now has operations in 16 circles covering 86% of India’s mobile customer base, with over 39.8 million customers*.

Over the years, Vodafone Essar, under the Hutch brand, has been named the ‘Most Respected Telecom Company’, the ‘Best Mobile Service in the country’ and the ‘Most Creative and Most Effective Advertiser of the Year’.

Vodafone is the world’s leading international mobile communications company. It now has operations in 25 countries across 5 continents and 40 partner networks with over 214 million customers worldwide. Vodafone has partnered with the Essar Group as its principal joint venture partner for the Indian market.

The Essar Group is a diversified business corporation with interests spanning the manufacturing and service sectors like Steel, Energy, Power, Communications, Shipping & Logistics and Construction. The Group has an asset base of over Rs.400 billion (US$ 10 billion) and employs over 20,000 people

*Figures from Cellular Operators Association of India, December 31, 2007.

For more information, please contact:

Divya Balasubramaniam
Genesis Burson-Marsteller
Vodafone mobile no.: +9966955542
email: divya.bala@bm.com