Did you know that your Internet Explorer is out of date?

Our website works best when viewed on more recent versions of internet Explorer, or any other web browsers.
Please consider upgrading to one of the following browsers:

Track4Services launches innovative Taxi Wi-Fi service with Vodafone M2M

Jump to next section
Search Results

Track4Services needed to find a reliable way to connect London taxis to its new sponsored Wi-Fi service. It also needed to make sure the service would be commercially viable.

Business Need

Track4Services is a mobile communications specialist at the forefront of the revolution in Smart Wi-Fi and Near Field Communication (NFC). After developing an idea for a sponsored Wi-Fi service in taxis, it needed to find a reliable and commercially effective way to deliver data connectivity to vehicles within London, the city chosen for the launch.


Track4Services has worked with Vodafone to launch a taxi Wi-Fi service that connects to the internet via Vodafone’s reliable and fast 3G network, enabling it to sell a robust proposition to potential advertisers. Track4Services is also introducing a 4G service that will help it to further expand its business.

Business benefits

  • Fast and reliable 3G connectivity attracts sponsors including Microsoft and major film distributors
  • Content is held locally in the vehicle which gives a fast and reliable content delivery
  • Live streaming of stats allows sponsors to see who is using the service and on which devices
  • Service launched with appropriate content control and sound commercial model following detailed trial by Vodafone engineers
  • Successful ongoing 4G trial enables Track4Services to plan new services for different environments, including a sponsored Wi-Fi service for rail providers

"We’ve gone for the best in everything. As well as the world’s leading mobile data network, our solution is built on our own high-spec router manufactured in Switzerland, our own bespoke software, the highest quality antennas – and we’ve tested everything in a facility usually reserved for military systems." Derek Greene,

CEO, Track4Services