Report: Vodafone gets impetus from Project Spring in Asia-Pacific

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Current Analysis evaluates the potential market impact of the Project Spring investments on Vodafone’s ability to serve its customers better in Asia Pacific.


In this report, Current Analysis says “Vodafone seeks to grow its presence and engagement with globally ambitious Asian firms, as well as with global organizations… with its ongoing Project Spring business transformation program.”

Key takeaways from the report

  • Project Spring aims to transform Vodafone from a mobility-centric company to a total communications provider of global network and IT services.
  • Vodafone seeks to grow its presence and engagement with globally ambitious Asian firms, as well as with global organizations that are looking to succeed in the region. Vodafone, a leading global service provider, aims to shore up that position with its ongoing Project Spring business transformation program.
  • Current Analysis believes that “…Project Spring will provide a much-needed thrust to Vodafone Global Enterprise… to ramp up its Asia-Pacific and Africa enterprise solutions and services business. Project Spring focuses on adding incremental growth, over and above the planned growth, of Vodafone in emerging markets.”
  • Vodafone’s focus on M2M has helped the company build differentiated positioning at a time when enterprise interest in M2M continues to pick up in the APAC region. With Project Spring, Vodafone’s M2M business can gain further momentum.